I believe in making design as consequential* as possible.

* significant, resultant, far-reaching, having important results/effects

Hi There, I am Cheri Joan

Designer, Content Strategist, Gardener

I believe design should make consequential impact on user experiences.  Clarity and Simplicity is what I seek when designing any experiences.

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Right Brain At Work

UXUI Design

Putting my creativity to the grind.

A series of selected projects I have been working on.

Left Brain At Work

Solutioning

Exploring an old friend, my left brain.  I have always been passionate about creating products that incorporate functionality and aesthetics.  I am systematic and logical in my approach.

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Project Portfolio

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UXUI Designer

Candy Floriculture

Brand new experience in our secret garden

UX Strategiest

myPharmacy

 

Reinventing Singapore’s first online pharmacy

Content Strategist

FlySpaces

Workspace Solutions Redesigned

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Prototypes

Looking for the perfect plant

Candy Floriculture

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Making health convenient

myPharmacy

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Work From Anywhere

FlySpaces

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Cheri who?

UXUI Designer, Content Strategist, Educator, Gardener

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FIND THE BEST SOLUTION

Here is where the story begins

The Story

Latest articles

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The Ideating Idealist

We learn the skills necessary to define user problems and develop solutions to solve their needs. But these skills are practically meaningless if others do not perceive or accept the value of UX.

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Design without Compromise

The challenge of designing remarkable websites is that of carefully balancing the design vision with the practical demands of the functionality.

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Consequential Design

A quick search in the thesaurus and one would be able to find many synonyms for the word ‘consequential’. Far-reaching · meaningful · momentous · substantial · important · eventful …

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Building experiences that make a difference.

Morbi lobortis netus ac eget at montes.

5 UI animation trend to look out for in 2022.

With our understanding of users’ needs constantly evolving, and the demand for edgier, more unique interfaces higher than ever, the last few years have seen UI designers significantly step up their animation game.

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